There is no denying that the role and purpose of a real estate professional has changed over the past five years. From advances in artificial intelligence, to the popularity of digital real estate, to the presence of large full service real estate companies in the market, like Zillow 2024, this market is very different from that of 2019. Add to this mix the weakening of real estate professional organizations, like the National Association of Realtors via the NAR settlement and it becomes even more apparent that the real estate service market is in a state of change. Given the current state of flux in the market, some have begun to question the role of a real estate professional. It has therefore become imperative that real estate professionals recognize their current competitive advantages in order to thrive.
Sunday, June 30, 2024
Wednesday, May 15, 2024
The Origin of the 6% Commission Standard
The recent National Association of Realtors (NAR) Settlement is in the process of changing how many real estate brokers and salespeople conduct business. The terms of the settlement all but abolish cooperative compensation amongst brokers. Although this may not be a substantial change for markets in which every buyer offers through a Buyer's Broker and every seller is automatically represented by a Seller’s Broker, the effects will be greatly felt in other markets. Some of the larger real estate markets have developed complex systems of agency that will now be simplified by one premise--in a residential real estate transaction, a buyer will now have to pay a Buyer’s Broker and seller will have to pay a Seller’s Broker.
Monday, April 15, 2024
Shrinkflation In the Real Estate Market
Inflation has been a reality for the past couple of years. As a result, many companies have decided to respond to the rise in prices and the weakening of the dollar by shrinking the size of their products without reducing their price. This practice has been given the name “Shrinkflation,” which is defined as “the practice of reducing a product's amount or volume per unit while continuing to offer it at the same price.” Shrinkflation started to become apparent during the pandemic, but was so craftily employed that many doubted that it was even happening. Now, however, it is well acknowledged that just about everything is smaller, but more expensive. Shrinkflation has so integrated itself in today's reality that it has made its way into the real estate market.
Friday, March 29, 2024
The Mortgage Solution and the Refinance Trap: Why the Lender Always Wins with a Mortgage
Monday, February 19, 2024
Homebuyer Programs to the Forefront
Wintertime is usually a slow time for the residential real estate market. Cold temperatures and budgets that are recuperating from the holidays make January and February low activity months. The weather in many areas also makes most construction activities a non-starter. During this time of year, seasoned real estate professionals get into prep mode, establishing or maintaining professional relationships, stepping-up marketing efforts and preparing properties for the Spring. Homebuyers can use this time to prepare as well, by getting their financing in order, paying off debts and seeking additional sources of funding. One source of funding that often is overlooked is homebuyer programs and downpayment assistance funds.